Public Relations

In B2B, trade journals are the No. 1 media of decision-makers. They offer guidance and orientation, provide continuous market information and lay the ground for investments. Therefore, an appropriate media presence is crucial for the success of any company. Technically sophisticated products and services require a particular proper and customer-oriented presentation. We assist you to put you, your company and your solutions in the right perspective.

We maintain close contact to all relevant editors and operate as a competent interface between you and the press in general. By providing marketing-optimized texts, clear descriptions of technical issues, lively presentations of economical subjects, and very well researched facts & figures, we became a reputable partner of many media.

Press releases and information

We write releases in the way editors wish to receive them: objective, informative and target group-oriented. We are actively looking for opportunities, topics, and trends in order to position your news at the right time in the right place. Due to our expertise, we require only short briefings. Just give us your key points – we make your releases ready for publication.

Press distribution list

Quality comes before quantity: The size of a distribution list does not decide about the publicity of your news. More important are the right contacts to major editors. We will help you identifying the right channels.

User reports

We research and write user reports, position them in key media and present your target group an impressive case study about your products’ strength. Our on-site researches increase quality of information and accelerate release processes. On demand, we arrange the report in your own case study layout providing an excellent instrument to support your sales force.

Technical articles

In our technical articles, we present interesting issues in an objective manner. Nevertheless, readers will know everything about the unique selling position and benefits of your products. We get editors interested in ideas on topics that will place your products in the coverage focus.

Interviews, statements, background discussions

We find you the right contact person for (almost) every message you want to announce. We provide the proper setting for your successful communication.

 
   

Contact  

hightech marketing e.K.
Innere Wiener Str. 5
81667 Munich
Germany

Phone: +49 89 / 459 11 58-0
Fax: +49 89 / 459 11 58-11
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